Advertising Campaign Strategy
Donald (Middle Tennessee State University) Parente
Cengage Learning, Inc, 2005
107,50 €On orderDelivery: 2-3 weeks
How do you orchestrate the next great advertising campaign? This book shows you step-by-step how to take a great idea through the complete advertising process.
- ISBN-13
- 9780324322712
- ISBN-10
- 0324322712
- Publisher
- Cengage Learning, Inc
- Year
- 2005
- Publication date
- 2005-09-13
- Pages
- 432
- Dimensions
- 237x163x17
- Weight
- 560