Global Marketing, Global Edition
Warren Keegan
Pearson Education Limited, 2013
126,95 €On orderDelivery: 2-3 weeks
For courses in International Marketing and Global Marketing. This is the leading MBA text in international marketing—with comprehensive cases.
- ISBN-13
- 9780273768685
- ISBN-10
- 0273768689
- Publisher
- Pearson Education Limited
- Year
- 2013
- Publication date
- 2013-06-27
- Pages
- 480
- Dimensions
- 254x206x23
- Weight
- 868