Radio: The Book
Steve Warren
Taylor & Francis Ltd, 2004
65,25 €On orderDelivery: 2-3 weeks
Suitable for those interested in a career in radio, this guide shares trade secrets and industry know-how. It includes practical advice regarding: radio as a career; programming; relationships with listeners; branding, marketing, and advertising the radio station; research; practical information about management policies; and, radio realities.
- ISBN-13
- 9780240806969
- ISBN-10
- 0240806964
- Publisher
- Taylor & Francis Ltd
- Year
- 2004
- Publication date
- 2004-10-12
- Pages
- 240
- Dimensions
- 279x209x15
- Weight
- 558