Managing in the Media

Ron Southwell, Tom (Tom Nicholls is a Senior Lecturer in Media Theory at the University of Lincolnshire and Humberside.) Nicholls, William Houseley

Taylor & Francis Ltd, 2001

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Divided into three sections, this book addresses the essential issues of managing media. It analyses the management of the audiovisual industry set against the backdrop of the cultural and economic environment within which the media manager operates.

ISBN-13
9780240515991
ISBN-10
0240515994
Publisher
Taylor & Francis Ltd
Year
2001
Publication date
2001-03-14
Pages
412
Dimensions
158x267x25
Weight
632