Marketing the Populist Politician

R. Busby

Palgrave Macmillan, 2009

66,50 €On orderDelivery: 2-3 weeks

Images of political leaders as everyday figures, involved in commonplace activities, now form an increasingly important aspect of electoral presentation. This text examines how and why selected political figures have embraced a populist agenda in a social context and addresses the scope and limitations of such an approach in the US and the UK.

ISBN-13
9780230522275
ISBN-10
0230522270
Publisher
Palgrave Macmillan
Year
2009
Publication date
2009-08-26
Pages
232
Dimensions
216x140x