Reading Shenbao

W. Tsai

Palgrave Macmillan, 2009

121,95 €On orderDelivery: 2-3 weeks

Through a study of the readership of the most popular commercial daily newspaper in China during the early twentieth century, Reading Shenbao investigates ideas of nationalism, consumerism and individuality, looking at the relationship between advertising, modern lifestyles and changing social attitudes in China as it underwent modernization.

ISBN-13
9780230019829
ISBN-10
023001982X
Publisher
Palgrave Macmillan
Year
2009
Publication date
2009-11-30
Pages
249
Dimensions
222x163x20
Weight
438