Global Strategic Management
Jedrzej George (Professor of CSR and Strategic Management, Middlesex University Business School) Frynas, Kamel (Professor of Strategic Management, Warwick Business School, University of Warwick) Mellahi
Oxford University Press, 2014
106,50 €On orderDelivery: 2-3 weeks
Global Strategic Management reveals how business managers secure competitive advantage and make effective decisions on a global scale. Core theories are supported by diverse real-world examples from international organizations, including Ikea, Google, and Walmart.
- ISBN-13
- 9780198706595
- ISBN-10
- 0198706596
- Publisher
- Oxford University Press
- Year
- 2014
- Publication date
- 2014-12-04
- Pages
- 448
- Dimensions
- 190x243x18
- Weight
- 858