Building Distinctive Brand Assets
Jenni (Research Professor, Research Professor, auUniversity of South Australia) Romaniuk
Oxford University Press Australia, 2018
45,95 €On orderDelivery: 2-3 weeks
Building Distinctive Brand Assets provides readers with long-term strategies to build and protect Distinctive Assets.
- ISBN-13
- 9780190311506
- ISBN-10
- 0190311509
- Publisher
- Oxford University Press Australia
- Year
- 2018
- Publication date
- 2018-03-16
- Pages
- 248
- Dimensions
- 163x236x19
- Weight
- 450