Kidnapped

How Irresponsible Marketers Are Stealing the Minds of Your Children

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Category:

ISBN: 1419505033

Format
Paperback / softback
Pages
264
Publication date
06/06/2005
Publisher
Kaplan Publishing

Description

Two youth marketing pioneers offer research-based insights for parents, teachers, manufacturers, marketers, broadcasters, retailers, and legislators to help kids differentiate responsible marketing from inappropriate messages.

Additional information

Weight 370 g